Monday, January 31, 2005

Direct Marketrobbing III

Sephora jumped into her market research and spent the next two days eating rarely and only jumping up from her machine to relieve her caffeine tortured bladder. Sephora had always had an uncanny ability to really delve into an analysis mode. At first, she felt right at home with a lot of the geeks that shared her love of technocracy. But as she got older and dated more and more of them, she found that while many of them were very single minded about programming, the often lacked any kind of ambition. Too many of her boyfriends and even friends were content to go to work and be paid to surf the net and debug their programs. Sephora decided that this was not going to be the rest of her life and quit her short sleever.

After a few months of living off her stock options, Sephora started getting an itch to do something new and exciting. Originally she had planned on going over to the programmer's nefarious nemesis, marketing. After a few classes in the subject, she realized that most of marketing was analyzing research and too many companies ignored good research for gut instincts. So one evening Sephora logged on to her newspaper account and was in the process of choosing new content when she realized how much her paper said about who she was. After a short trip down possibility's lane, she realized that there was a whole lot of information that could be mined from direct content subscriptions.

A month later, Sephora made her first foray into thievery. Two months after that, she had made enough money to live for another year as she had spent the last six months. Soon, the trips to the Carribean and Europe and Asia had become exhorbitant and Sephora scaled back her operations and began looking to her future. Two million and she was out and retired. It wasn't a huge sum of money, but certainly enough to live like a queen for a number of years in the right economy. And Sephora was worried that she had hit enough neighborhoods across the country for piddies to start looking around and figure out that there was a common theme to the thefts. When that happened they would start to look for a gang or group of individuals, assuming that no one person would do that much travelling. Sooner or later, though, they would start narrowing their search and she would be in serious trouble. Better to be a memory before that came to pass.

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